Terms - Promotion and Pre-Order
PROMOTIONS
TERMS & CONDITIONS
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BrewDog Digital Gift Cards
Use of Gift Card
- BrewDog Digital Gift Cards ("Gift Cards") are redeemable exclusively on BrewDog’s UK website: brewdog.com/uk
- Gift Cards cannot be used in physical BrewDog bars, restaurants, or any other retail locations.
Purchase and Redemption
- Gift Cards are available for purchase in GBP only.
- The Gift Card balance can be used to purchase any products available on brewdog.com/uk (our UK site only), subject to product availability.
- Gift Cards cannot be used to purchase additional Gift Cards.
Validity
- Gift Cards are valid for 12 months from the date of purchase. Any unused balance will expire after this period.
Balance and Usage
- Gift Cards can be redeemed at checkout by entering the unique Gift Card code in the designated field.
- If a purchase exceeds the available balance on the Gift Card, the remaining amount must be paid using an alternative payment method.
Non-Refundable
- Lost or stolen digital Gift Cards cannot be replaced or refunded.
Promotions and Discounts
- OG Punks discounts do not apply to the purchase of Gift Cards.
OG Punks (OG) Discounts
- OG Punks discounts can be applied to purchases made with a Gift Card, provided the shareholder is logged into their account.
Limitations
- Only one Gift Card can be used per transaction.
- Gift Cards cannot be used for subscription products or pre-orders unless specified.
Modification and Termination
- BrewDog reserves the right to modify these terms and conditions at any time without prior notice.
- BrewDog reserves the right to terminate the Gift Card program at its discretion. In such cases, outstanding balances will be honoured within the validity period.
Customer Support
- For inquiries or issues related to Gift Cards, please contact BrewDog Customer Support at hello@brewdog.com
By purchasing or using a BrewDog Digital Gift Card, you agree to these terms and conditions.
Personalised Cans
- Your Personalised Can pack will arrive in discreet packaging.
- We aim to dispatch your order within 4-5 days.
- Customers can purchase one Personalised Can pack per order. It is not limited to 1 per customer, only 1 per transaction.
- Customers can contact our Customer Service Team HERE for orders of multiple packs.
- Refunds will only be issued under the conditions that the personalised item has arrived damaged/faulty, including smashed glass items or printing flaws not at the fault of the customer. Please check our Delivery & Returns page HERE for more info.
- Uploaded images will need to be 3mb or under. Larger file sizes will not be able to be uploaded.
- Character Limits - 11 character limit (including spaces) for the Name, and 20 character limit (including spaces) for the Personal Message. If you exceed this limit you will not be able to proceed.
- Photos will remain on file for 30 days from date of ordering before deletion.
- It is up to you to ensure the content you have contributed for inclusion in a Personalised Product is correct (for example the content is correctly spelt).
- Please double-check your order on the preview screen, by selecting the tick box you are acknowledging the approval of the design. You will not receive a proof by email or be able to revisit design.
- By uploading or including any content or material (including but not limited to photographs, graphics, text and other material) (Customer IP) in a Personalised Product, you grant us a non-exclusive, royalty-free, irrevocable licence (including the right to grant sub-licences through multiple tiers) to use, reproduce, adapt, distribute and communicate to the public that content or material solely for the purpose of performing our obligations under these Terms and exercising any rights you may grant to us. Please note that we may modify content or material in order to conform it to BrewDog or the requirements of the product you have ordered (such as by cropping images).
- The rights and ownership to the Customer IP will remain yours, or the person who gave you permission to use the Customer IP.
- If you use third party copyright in any Personalised Product, it is your responsibility to ensure that you seek permission from the copyright owner. We will not accept any liability whatsoever if any Customer IP infringes on third party copyright. You will be held responsible for any fees and third party damages we may have to pay to a third party because of such infringement and you will be liable to reimburse these payments to us in full.
- We do not permit Personalised Products to include any content or material which:
(a) infringes anyone's IP (see below the definition in section 11). In particular, you must ensure that you either own the IP in the Customer IP that you wish to include in a Personalised Product or that you have permission from the IP owner to include that Customer IP in the Personalised Product;
(b) contravenes any applicable law (including, without limitation, any criminal law) or regulation;
(c) is false, inaccurate, misleading, offensive, abusive, threatening or defamatory, or that might cause needless annoyance, inconvenience or distress to any person;
(d) misrepresents identity or impersonates any person;
(e) includes personal data about another person, such as their address, phone number, or email address, except with the written approval of that person;
(f) is pornographic, obscene, indecent or offensive, has sexual connotations, which promotes discrimination based on race, sex, religion, nationality, disability, sexual orientation or age, or that may incite hatred or violence against any person or group;
(g) may harass, upset, embarrass or alarm any person;
(h) gives the impression that it originates from or has been approved by us, our partners and licensors, whether by reference to our/their name or otherwise;
(i) may violate the integrity and reputation of our name, and the names of our partners and licensors;
(j) advocates, promotes or assists any unlawful act;
(k) includes or makes reference to illegal drugs; or
(l) makes reference to politicians' names and/or political statements.
Apology codes
- Eligibility:
Apology discount codes are available exclusively to customers who received it as part of our recent communication. - Applicable Items:
The discount applies only to full-price items and cannot be used on sale or discounted products - Single Use:
This code is valid for a one-time use per customer. - Non-Transferable:
The code is non-transferable and cannot be shared or redeemed for cash. - Validity Period:
The code is valid for 12 months. After this period, the code will no longer be redeemable. - Combining Discounts:
The discount cannot be combined with any other offers, promotions, or codes. - Minimum Spend:
No minimum spend is required unless otherwise stated (min order is £15) - BrewDog’s Rights:
BrewDog reserves the right to amend or cancel the promotion at any time without prior notice.
Newsletter SignUp Promotion
1. Eligibility
- Open to UK residents aged 18 or over.
- Only one claim per person/email address.
2. How to Participate
- To receive the offer, participants must complete and submit the form associated with the promotional advertisement during the Promotion Period.
- All required fields must be completed accurately.
3. The Offer
- Eligible participants will receive a £5 discount code via email.
- The code is valid on orders over £30 - full-priced products only and cannot be used on discounted, sale, or promotional items unless stated otherwise.
- The code is non-transferable, non-refundable, and cannot be exchanged for cash.
4. Redemption
- The discount code must be redeemed within 2 weeks of being issued. Codes used after this date will be invalid.
- Only one code may be used per transaction unless otherwise specified.
- Code should be entered at checkout using the same email address you signed up with.
5. Minimum Unit Pricing (MUP) Compliance
- All orders using this promotion must comply with applicable Minimum Unit Pricing (MUP) regulations. The discount will not be applied where it would cause the purchase to fall below the legal minimum price for alcohol in the relevant jurisdiction.
6. Single Use Restriction
- Each discount code is valid for one-time use only per customer.
- Multiple uses, duplication, or distribution of codes is not permitted.
7. Delivery of Code
- The discount code will be sent to the email address provided on the lead form within a reasonable timeframe after submission.
- The Promoter is not responsible for incorrect email addresses or emails not received due to spam filters or other technical issues.
8. General Conditions
- The Promoter reserves the right to verify the eligibility of participants and to refuse or withdraw the offer where there are reasonable grounds to believe there has been a breach of these Terms & Conditions.
- The Promoter reserves the right to amend, suspend, or cancel the promotion where necessary due to circumstances beyond its control.
- The Promoter accepts no responsibility for incomplete, delayed, or lost submissions due to technical issues.
9. Data Protection
- Personal data supplied during this promotion will be processed in accordance with applicable data protection laws and the Promoter’s privacy policy.
10. Governing Law
- These Terms & Conditions shall be governed by and construed in accordance with the laws of the UK.
11. Contact
- For any questions regarding this promotion, please contact hello@brewdog.com.
SMS SignUp Promotion
- Enter the code received in your sign up confirmation text at checkout.
- Discount applies on all orders equal or above £30, to subtotal only, excluding delivery.
- Can be combined with Member Price, EFP discounts but not with other discount codes.
- Single Use Code
- Cannot be applied retrospectively or exchanged for another discount/cash.
- Available to customers in the UK who are 18 years old and above.
- We may change these terms and conditions or withdraw an offer at any time, with reasonable notice.
Chance to Win a Year’s Supply of BrewDog Beers
Activity Overview
Participants have the chance to win a year’s supply of BrewDog beers! To enter, simply visit the competition landing page during 1st July to 31st December 2025. They will need to sign up and provide their details for a chance to win.
Terms & Conditions
Competition
- This competition is run by BrewDog plc (“BrewDog”), with its registered office at BrewDog plc, Balmacassie Commercial Park, Ellon, Aberdeenshire, Scotland, AB41 8BX.
- To enter the competition, participants must provide their details (name, email address, and date of birth) on the dedicated competition landing page during the Entry Period specified below.
- The prize includes a total of 288x BrewDog cans, distributed over a 12-month period. The bundle will consist of the following products:
- 48 x Wingman Session IPA 330ml
- 48 x Wingman Tropical Storm 330ml
- 48 x Mixed AF Cans 330ml
- 24 x Punk IPA 330ml
- 24 x Hazy Jane 330ml
- 24 x Black Heart 500ml
- 24 x Lost Lager 330ml
- 24 x Cold Beer 440ml
- 24 x Elvis Juice 330ml
- The Entry Period is from Tuesday 1st July 2025, at 00:01 BST to Wednesday 31st December 2025 at 00:00 GMT.
- This competition is open to participants in the United Kingdom aged 18 years or older.
- The winner will be selected at random from all eligible entries and notified via email within 30 days of the end of the Redemption Period.
- The winner must respond to the notification within 14 days to claim the prize. Failure to respond will result in the selection of an alternative winner.
- The prize is non-transferable and cannot be exchanged for cash or other products.
- Employees of BrewDog and their immediate families are not eligible to enter the competition.
- BrewDog reserves the right to amend or cancel the competition at any time without prior notice.
- By entering the competition, participants agree to be bound by these terms and conditions and BrewDog’s Privacy Policy.
West Ham United Free Pint - Terms and Conditions
- Promoter: TILRAY BRANDS UK LTD, First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER. Company number 13578781.
- BrewDog is offering one free serve of any BrewDog Headliner beer in its standard serving size, up to a maximum of one pint.
- Redemption period: 28/08/2026 – 30/09/2026
- Offer is available to customers aged 18 or over only.
- Each code can be redeemed once only and must be presented to staff for scanning at the time of redemption.
- Offer is valid for drink-in consumption only and cannot be used against takeaway purchases.
- Offer is valid at participating BrewDog bars in England and Scotland, excluding: BrewDog Upminster, BrewDog Edinburgh Waverley, BrewDog Hull, BrewDog Waterloo Arms, BrewDog Gatwick Airport, BrewDog Belfast Station
- The offer cannot be redeemed at any BrewDog bar within London Stadium.
- The offer cannot be combined with any other discount, promotion or offer, including OG Punks discounts and promotional codes.
- No cash or other alternative is available.
- BrewDog reserves the right to amend, withdraw or cancel this promotion at any time without prior notice.
Advent - £10 off your next order
- Promoter
The Promoter is TILRAY BRANDS UK LTD, incorporated in England under Company Number 13578781, having its registered office at First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER, hereinbefore referred to as the “Promoter” and/or “BrewDog”. - Eligibility and Qualifying Purchase
Customers who pre-order the BrewDog 2026 Advent Calendar through the BrewDog UK online shop between 00:01 on 7 September 2026 and 23:59 on 11 October 2026 will receive a £10 voucher for use on a subsequent online order. Customers must be UK residents aged 18 or over. - Voucher Details
The voucher code is ADVENT10-26 and must be entered at checkout for the discount to apply. A minimum spend of £30 applies, excluding delivery charges. The voucher is valid on the BrewDog UK online shop only and expires at 23:59 on 31 December 2026. - Voucher Usage and Exclusions
The voucher is limited to one use per customer and cannot be applied retrospectively. It cannot be used in BrewDog bars, with third-party retailers, against gift cards, delivery charges, sale products or products already subject to a promotional discount – Full priced items only. It cannot be combined with another discount code or promotion unless expressly stated. - Voucher Issue
The voucher will be provided by email or through other promotional communications using the contact details supplied with the qualifying order. BrewDog is not responsible where a voucher cannot be delivered due to incorrect contact details, email filtering or circumstances outside its reasonable control. - Cancellations and Returns
If the qualifying Advent Calendar order is cancelled or refunded, BrewDog reserves the right to cancel the voucher. Where the voucher has already been redeemed, BrewDog may deduct its value from any refund due. Refunds for products purchased using the voucher will be based on the amount actually paid after the discount was applied. This does not affect customers’ statutory rights. - Non-Transferable
The voucher has no cash value, is non-transferable, cannot be exchanged or refunded for cash and may not be resold. - Misuse
BrewDog reserves the right to cancel or refuse any voucher where it reasonably suspects fraud, misuse, duplicate accounts, ineligible orders or a breach of these Terms & Conditions. - Changes and Termination
BrewDog reserves the right to amend, suspend or withdraw the offer where necessary, including due to fraud, error, technical issues, stock availability or circumstances beyond its reasonable control. - General
By participating in the offer, customers are deemed to have accepted these Terms & Conditions. BrewDog’s standard online shop Terms & Conditions also apply.
BrewDog Merchandise – Site Order Requests
1. Eligibility This promotion is open to UK residents aged 18 or over who are acting on behalf of an on-trade venue that stocks BrewDog products.
2. Offer Eligible venues may register their interest in receiving BrewDog branded merchandise.
3. How to Participate To participate, complete all mandatory questions on the relevant online form and submit your details. Online entry only.
4. Contact and Fulfilment A BrewDog representative may contact you within two (2) weeks of submission to discuss eligibility, merchandise requirements and fulfilment arrangements.
5. Merchandise Merchandise may include, but is not limited to, glassware, beer mats, bar runners, T-shirts and point-of-sale materials.
6. Availability All merchandise is subject to availability and will be allocated at BrewDog's discretion. Quantities will be determined based on the information provided in the application form.
7. No Guarantee Submission of an application does not guarantee that merchandise will be provided. BrewDog reserves the right to decline applications that do not meet the promotion's eligibility criteria.
8. No Cash Alternative Merchandise cannot be exchanged for cash, credit or any alternative reward.
9. Additional Requests Any merchandise requested outside of the options specified on the form, or any additional quantities requested, may be refused or supplied at the customer's expense.
10. Customer Information Applicants are responsible for providing accurate and up-to-date contact and delivery information. BrewDog accepts no responsibility for delays or non-delivery arising from incorrect information supplied by the applicant.
11. Marketing and Contact By submitting the form, you agree that BrewDog may contact you by email or telephone regarding this promotion.
12. Data Protection Personal data collected as part of this promotion will be processed in accordance with applicable data protection laws and BrewDog's Privacy Policy: https://www.brewdog.com/uk/cookie-and-privacy-policy
13. Third-Party Fulfilment and Delivery To administer this promotion and fulfil merchandise requests, BrewDog may share your contact, venue and delivery information with carefully selected third-party logistics, fulfilment and delivery providers. Such information will only be shared where necessary to process, dispatch and deliver merchandise associated with this promotion.
14. General BrewDog reserves the right to amend, suspend or withdraw this promotion at any time without prior notice.
15. Promoter The Promoter is Tilray Brands UK Ltd, First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER (Company No. 13578781), trading as BrewDog.
UP TO 1,000 FREE KEGS
Terms and Conditions
1. Eligibility
This promotion is open to individuals aged 18 or over who are authorised to apply on behalf of an on-trade venue located in England, Scotland or Wales. Northern Ireland is excluded.
Each applicant must have authority to provide the venue’s details and to accept promotional stock on its behalf.
The venue must: (a) be legally permitted to sell alcohol for consumption on its premises; (b) have suitable cellar and draught-dispense facilities for the product; (c) be permitted to receive, stock and sell BrewDog Wingman Session IPA; (d) satisfy BrewDog’s reasonable commercial, operational, delivery and brand-suitability requirements; and (e) be located within an area that BrewDog or its nominated fulfilment partner can service.
Managed, tied, leased, tenanted, franchised or centrally supplied venues are eligible only where the applicant has obtained any permission required from the venue owner, pub company, landlord, nominated wholesaler or other relevant third party.
BrewDog may request reasonable evidence of the applicant’s authority and the venue’s eligibility. Failure to provide satisfactory evidence may result in the application being rejected. Employees of the Promoter and anyone professionally connected with the promotion may not enter.
2. Promotion Period
The promotion opens at 00:01 on 21 September 2026 and closes at 23:59 on 12 October 2026. Applications received outside this period will not be considered.
3. Promotional Stock
Up to 1,000 eligible venues may each receive one free keg of BrewDog Wingman Session IPA. The keg format, either 30L or 50L, will be determined by BrewDog according to available stock and fulfilment arrangements.
The reference to 1,000 kegs is the maximum number available under the promotion and is not a guarantee that 1,000 kegs will be supplied. Fewer kegs may be supplied where fewer than 1,000 valid applications satisfy all eligibility, venue-suitability, stocking-policy and fulfilment requirements.
BrewDog will not deliberately withhold promotional stock from applicants who have been confirmed as successful and eligible, except where fulfilment becomes impossible due to circumstances outside BrewDog’s reasonable control.
4. How to Apply
Applicants must complete and submit the online form accessed through the QR code displayed on the promotional materials. Online applications only.
Only one application may be submitted per venue. Duplicate applications, including applications submitted by different individuals for the same venue, may be consolidated or rejected. Automated, bulk, incomplete, illegible or fraudulent applications will not be accepted. No purchase is necessary.
5. Selection and Verification
Applications will first be reviewed against the eligibility requirements in these terms. Eligible venues will then be entered into a random selection process.
If more than 1,000 eligible applications are received, up to 1,000 venues will be selected using a verifiably random process. Selection is expected to take place within 14 days after the closing date.
Selection remains conditional on final verification of the applicant’s authority, venue suitability, stocking permission and fulfilment arrangements. A venue will not be treated as successful until BrewDog has completed those checks and confirmed this in writing.
If a provisionally selected venue does not pass verification, cannot accept the stock or does not respond within seven days of BrewDog’s first contact, BrewDog may select a replacement from the remaining eligible applications using the same process.
6. Fulfilment and Third Party Charges
BrewDog or its nominated representative will contact provisionally selected venues to complete eligibility and fulfilment checks.
The applicant and venue are responsible for obtaining all permissions needed to accept, stock, install and sell the product. BrewDog is not responsible for any fee, charge, margin, levy, administration cost, handling cost or other amount imposed by a venue owner, pub company, landlord, wholesaler, nominated supplier or other third party.
BrewDog will not reimburse the venue or applicant where promotional stock is charged to the venue by its owner, pub company, wholesaler or another third party.
No order, purchase or ongoing listing is required to receive the promotional keg. Any future stocking arrangement will be subject to separate agreement.
7. Delivery
Free-of-charge stock will be delivered after the promotion has ended and the relevant eligibility and fulfilment checks have been completed. BrewDog does not guarantee a specific delivery date.
Delivery is subject to operational availability, suitable access, the service area and delivery requirements of BrewDog or its nominated fulfilment provider. The venue must provide accurate delivery information and ensure an authorised adult is available to receive the keg.
If fulfilment becomes impossible due to circumstances outside BrewDog’s reasonable control, BrewDog may provide a reasonable equivalent where lawful and appropriate, or withdraw the allocation.
8. Dispense Equipment and Installation
The venue is responsible for confirming that its cellar, couplers, lines and dispense equipment are suitable for the product before accepting it.
Where BrewDog considers it appropriate and has expressly agreed this in writing, BrewDog may provide a tap lens or arrange limited dispense support. Unless expressly confirmed by BrewDog, the promotion does not include the installation, modification or replacement of cellar or dispense equipment.
BrewDog will not carry out work where the applicant or venue has not obtained the necessary permission from the owner of the venue or equipment.
9. Maximum One Keg Per Venue
A maximum of one free keg is available per eligible venue, regardless of the number of applications submitted for that venue or the number of individuals authorised to act for it.
10. No Guarantee of Selection
Submission of an application does not guarantee selection, approval or supply. Only applicants whose venues are provisionally selected will be contacted, and no allocation is final until BrewDog confirms successful verification in writing.
11. No Alternative or Transfer
The promotional keg is non-transferable and cannot be exchanged for cash, credit or any alternative product, service or reward. A venue may not sell, assign or transfer its entitlement to another venue or person.
12. Applicant Information
Applicants are responsible for providing accurate and up-to-date information. BrewDog accepts no responsibility for unsuccessful contact attempts, delayed fulfilment or non-delivery resulting from inaccurate or incomplete information supplied by an applicant, or from a failure to respond within the stated timeframe.
13. Publicity
BrewDog may invite successful venues to participate in reasonable promotional activity. Participation in publicity is optional and will be discussed separately with the venue. BrewDog will not publish an individual’s name or personal information for publicity without an appropriate lawful basis.
14. Communications
BrewDog and its nominated representatives may contact applicants by telephone or email where reasonably necessary to administer the promotion, verify eligibility and arrange fulfilment. Entry into the promotion does not constitute consent to receive unrelated marketing communications.
15. Data Protection
Personal data collected in connection with this promotion will be processed in accordance with applicable data-protection law and BrewDog’s Privacy Policy at https://www.brewdog.com/uk/cookie-and-privacy-policy. Personal data will be retained only for as long as reasonably necessary for the administration of the promotion and any applicable legal, regulatory or audit requirements.
16. Third Party Fulfilment
To administer the promotion and arrange verification, delivery, dispense support and fulfilment, BrewDog may share applicant contact details, venue details and delivery information with selected logistics, installation and fulfilment providers. Information will be shared only where reasonably necessary for those purposes and handled in accordance with applicable data-protection law.
17. General
BrewDog reserves the right to verify applications and reject any application that is invalid, fraudulent, abusive, contrary to these terms or otherwise ineligible.
BrewDog may amend, suspend or withdraw the promotion where reasonably necessary due to circumstances outside its reasonable control. BrewDog will seek to avoid unnecessary disappointment and will not use this provision simply to avoid supplying confirmed promotional stock.
BrewDog’s decisions regarding eligibility, verification and fulfilment are final, subject to applicable law. Nothing in these terms excludes or limits liability that cannot lawfully be excluded or limited.
If any provision of these terms is found to be invalid or unenforceable, the remaining provisions will continue in effect. These terms are governed by the laws of England and Wales, and the courts of England and Wales will have jurisdiction, except where applicable law requires otherwise.
18. Promoter
The Promoter is Tilray Brands UK Ltd, First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER, company number 13578781, trading as BrewDog.
BrewDog - Leicester Tigers – Pass The Brew Activation
Terms & Conditions
1. Promoter
The promoter of this promotion is Tilray Brands UK Ltd, trading as BrewDog, First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER (Company Number: 13578781)
2. Eligibility
2.1 This promotion is open to individuals attending the onsite BrewDog activation at Leicester Tigers on 9 October 2026, in connection with the Leicester Tigers v Gloucester fixture.
2.2 Participants must take part in the Pass The Brew reaction game at the BrewDog activation to be eligible to receive a prize.
2.3 Entry is automatic upon participation in the game. No purchase is necessary.
2.4 Entrants must be aged 18 or over to participate.
2.5 BrewDog reserves the right to request proof of age and/or identity where reasonably required.
3. How to Participate
3.1 Participants will be invited to take part in the Pass The Brew game at the BrewDog activation.
3.2 The prizes available will depend on the number of balls successfully passed into the designated holes during the game.
3.3 BrewDog's decision regarding the outcome of each game and the prize awarded will be final.
4. Prizes
4.1 The following prizes are available:
- Two or three successful passes: The participant will receive a choice of available BrewDog merchandise, subject to availability. Merchandise may include sunglasses, bucket hats, socks and tote bags.
- Four successful passes: The participant will receive a BrewDog hamper, comprising a BrewDog Mixed Pack and a BrewDog glass.
- Five successful passes: The participant will receive two (2) tickets to attend a Leicester Tigers home fixture during the 2026/27 season in the BrewDog hospitality box. This prize includes entry to the BrewDog hospitality box and food and drink throughout the fixture.
4.2 The fixture available for the hospitality prize will be selected by BrewDog, subject to availability, and will be confirmed with the winner. The Leicester Tigers v Exeter Chiefs fixture on 2 January 2027 is excluded from the promotion and is not available as a prize.
4.3 The hospitality prize is subject to availability and any applicable terms and conditions imposed by Leicester Tigers or the hospitality provider.
4.4 The prizes are subject to availability. BrewDog reserves the right to substitute a prize with an alternative prize of equal or greater value where the advertised prize is unavailable.
4.5 Any costs incurred in addition to those expressly included in the prize, including but not limited to travel, parking and accommodation, are the responsibility of the winner.
4.6 Prizes cannot be exchanged for cash or any other monetary payment or reward.
4.7 Prizes are non-transferable and may not be resold.
5. Winner Notification and Prize Collection
5.1 Where possible, prizes will be awarded to eligible participants by a BrewDog representative at the activation on the day.
5.2 Where a prize cannot be awarded onsite and the winner is required to be contacted following the event, the winner will be contacted using the details provided during participation.
5.3 Where a winner is contacted following the event, they must respond within two (2) business days of notification. If the winner does not respond within this timeframe, BrewDog reserves the right to withdraw the prize and select an alternative winner, where applicable.
5.4 If a winner rejects the prize, is unable to accept the prize, or their entry is found to be in breach of these Terms and Conditions, the prize will be forfeited and BrewDog reserves the right to select an alternative winner.
5.5 Entrants are responsible for providing accurate and up-to-date contact details. BrewDog will not be responsible for any failure to contact a winner or fulfil a prize resulting from incorrect or incomplete information provided by the entrant.
6. Personal Data
6.1 Any personal data collected as part of this promotion will be processed in accordance with applicable data protection legislation and BrewDog's Privacy Policy.
6.2 By participating in the promotion, entrants acknowledge that their personal data may be processed for the purposes of administering the promotion, contacting winners and fulfilling prizes.
6.3 BrewDog's Privacy Policy can be found here:
7. General
7.1 BrewDog reserves the right, where reasonably necessary, to cancel, withdraw, amend or suspend the promotion or these Terms and Conditions where circumstances beyond its reasonable control make this necessary.
7.2 BrewDog reserves the right to refuse participation or withhold a prize where it reasonably believes that an entrant has breached these Terms and Conditions, acted fraudulently or attempted to manipulate the promotion.
7.3 BrewDog's decision in relation to the promotion and the awarding of prizes shall be final, subject to applicable law.
7.4 Nothing in these Terms and Conditions limits or excludes any liability which cannot legally be limited or excluded.
7.5 These Terms and Conditions are governed by the laws of England and Wales and are subject to the exclusive jurisdiction of the courts of England and Wales.
Kew Green – Win 1 of 3 pairs of VIP tickets to a Leicester Tigers game
Promoter
The promoter of this prize draw is Tilray Brands UK Ltd, trading as BrewDog, First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER (Company Number: 13578781).
2. Eligibility
2.1 The promotion is open to residents of the United Kingdom aged 18 years or over.
2.2 Entrants must visit and participate via a participating Kew Green Hotel venue during the promotional period.
2.3 Employees of the Promoter, Kew Green Hotels, their immediate families, agents, or anyone professionally connected with this promotion are not eligible to enter.
3. Promotional Period
3.1 The promotion opens at 00:00 on 19/10/26and closes at 23:59 on 15/11/26.
3.2 Entries received outside of the Promotional Period will not be accepted.
4. How to Enter
4.1 To enter, participants must:
- Scan the QR code displayed on participating point-of-sale materials within participating Kew Green venues.
- Play the Black Heart Rugby game.
- Catch the rugby balls and avoid the pints to achieve the highest possible score.
- Score 150 points or more to qualify for entry into the prize draw.
- Submit their details via the entry form provided.
4.2 Only one entry per person will be accepted.
5. Prize
5.1 There are three (3) pairs of VIP tickets available to be won.
5.2 VIP ticket includes access to the BrewDog hospitality box; a pre-match warm meal; beer and soft drinks throughout the match.
5.3 VIP tickets to an available match of the winners choice, excluding Exeter Chiefs on 2nd January 2027.
5.4 Winners must be available to attend on the selected match date.
5.5 The prize is non-transferable, non-refundable, and cannot be exchanged for cash or any alternative reward.
5.6 Any costs and expenses not included within the prize description shall be the sole responsibility of the winner and their guest.
6. Winner Selection and Notification
6.1 Three (3) winners will be selected at random from all eligible entries received during the Promotional Period.
6.2 The draw will take place within two (2) weeks of the competition closing date.
6.3 Winners will be contacted using the contact details provided at the time of entry.
6.4 Winners must respond to the notification within two (2) business days.
6.5 If a winner does not respond within the required timeframe, is unable to accept the prize, or is found to be in breach of these Terms and Conditions, the Promoter reserves the right to withdraw the prize and select an alternative winner.
7. Publicity
7.1 By entering this promotion, entrants agree that the Promoter may contact them regarding the administration of the competition.
7.2 The Promoter reserves the right to announce the winner on their social media channels, or other marketing communications.
8. Personal Data
8.1 Any personal data supplied in connection with this promotion will be processed in accordance with the Promoter's Privacy Policy, available at: https://www.brewdog.com/uk/cookie-and-privacy-policy
8.2 By entering the promotion, entrants agree that their personal data may be used by the Promoter for the administration of the promotion, winner selection, prize fulfilment, and announcement of winners where applicable.
9. General
9.2 The Promoter reserves the right to withdraw or amend this promotion at any time prior to the closing date at their discretion.
Scratch to Win T&C’s
Shortform T&C’s
*Terms and Conditions: 18+ to enter, UK only. Purchase a pint of BrewDog to receive a scratchcard. Promotion opens 20/10/2026 and closes when all scratchcards have been given away or 11:59pm 30/12/2026 (whichever is the earlier). 1 scratchcard per person per day. Scratch to instantly find out if you have won a prize. 100 prizes are available in each participating venue. There is a 20% chance of winning. Prizes available: 25 x BrewDog Caps, 25 x BrewDog Branded Can Coolers, 25 x BrewDog Tote Bags, 125 x BrewDog Bucket Hats. Prizes must be redeemed instantly at the bar. Promoter: TILRAY BRANDS UK LTD, First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER. Company number 13578781.
Longform T&Cs
1. Eligibility
This promotion is open to UK residents aged 18 and over only. Proof of age may be required.
2. Promotion Period
The promotion opens on 12.00am 20th October 2026 and closes when all scratchcards have been distributed or at 11:59pm 30th December 2026, whichever occurs first.
The promotion is available at participating venues only.
3. How to Participate
To participate in the promotion, entrants must:
- Purchase a pint of BrewDog at a participating venue.
- Receive a scratchcard from the venue.
- Scratch the card to instantly reveal whether they have won a prize.
A maximum of one (1) scratchcard may be received per person per day, regardless of the number of purchases made.
4. Prizes
The total prizes available in the promotion are:
- 2500 BrewDog Caps
- 2500 BrewDog Branded Can Coolers
- 2500 BrewDog Tote Bags
- 2500 BrewDog Bucket Hats
There are 100 prizes available at each participating venue, with a 20% chance of winning a prize.
All prizes are subject to availability.
5. Prize Redemption
Winning prizes must be redeemed immediately at the bar of the participating venue where the scratchcard was received.
Prizes are non-transferable, non-exchangeable and cannot be redeemed for cash, alcohol or any other alternative.
6. General Conditions
The Promoter reserves the right to withdraw, suspend or amend this promotion at any time if circumstances outside its reasonable control make it necessary to do so.
By participating in the promotion, entrants agree to be bound by these Terms and Conditions.
7. Data Protection
Any personal data collected in connection with the promotion will be handled in accordance with applicable data protection laws and the Promoter's Privacy Policy, available at:
https://www.brewdog.com/uk/cookie-and-privacy-policy
8. Promoter
The promoter of this promotion is: TILRAY BRANDS UK LTD, First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER
Company number: 13578781.
Wolves 10% off Hi*BAll
Hi*Ball – 10% Off Promotion Terms & Conditions
- Promoter
The Promoter is TILRAY BRANDS UK LTD, incorporated in England under
Company Number 13578781, having its registered office at First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER, hereinbefore referred to as the “Promoter” and/or “BrewDog”. - Promotion Period
The promotion will commence on 22 October 2026 and will run until further
notice. BrewDog reserves the right to end the promotion at its discretion. - Eligibility
The promotion is open to UK residents aged 18 or over making a purchase
via the BrewDog online store during the Promotion Period. Proof of age may be required on delivery. - Promotion
Customers can receive 10% off eligible Hi*Ball products when spending a minimum of £30 on Hi*Ball products.
To redeem the offer, customers must enter the promotional code HIBALL4WOLVES at checkout.
The 10% discount applies exclusively to eligible HiBall products and will not be applied to any other products in the basket. The minimum spend of £30 must be met on eligible Hi*Ball products only, excluding delivery charges and before the promotional discount is applied.
5. Availability
The promotion is subject to product availability and while stocks last. BrewDog reserves the right to withdraw, amend or substitute products included in the promotion where reasonably necessary.
6. Other Offers
Unless otherwise stated, this promotion cannot be used in conjunction with any other discount code, promotional offer or employee discount. Standard delivery charges and minimum order values may apply.
7. Online Only
The promotion is available through the BrewDog UK online store only and is
not available in BrewDog bars, retail locations or through third-party retailers.
8. Responsible Drinking
BrewDog promotes responsible drinking. Alcohol will not be sold or delivered to anyone under the age of 18.
9. Promoter's Rights
The Promoter reserves the right to amend, suspend or withdraw the promotion at any time where reasonably necessary, including for operational or commercial reasons.
10. General
These Terms & Conditions are governed by the laws of England and Wales, subject to any mandatory consumer protections applicable in other UK jurisdictions.
Hi*Ball Competition
· The giveaway is unaffiliated with Meta
· Entrants must be aged 18 or over.
· Open to UK residents only.
· Multiple entries are permitted.
· This competition is run by Tilray Brands UK Ltd (trading as “Hi*Ball UK”) with their registered office at First Floor, Centurion House, 37 Jewry
Street, London, England, EC3N 2ER
· Competition entry by: liking the post, following @drinkhiball_UK and @wolves on Instagram, and tagging another user in the comments of the post.
· Competition starts at 10:00 BST 27/10/26 and ends at 10:00 on 28/10/26.
· Two winners will be selected at random
· Two winners will receive: 2x Hospitality tickets to Wolverhampton Wanderers F.C.vs. Cardiff City (31/10), a partial tour of the Molineux Stadium (including pre-match pitch side access), and a Hi*Ball gift box.
· Winners will be announced following competition closure in a public-facing reply to the initial posts, and via direct message if their account permits.
· Tilray and Wolverhampton Wanderers F.C. employees are ineligible to enter.
· Winners must claim their prize via DM to @drinkhiball_uk
· Winners must provide their full name and email address.
· Prize must be claimed within 24h of competition closure.
· Prize is subject to passing a social media check by Wolverhampton Wanderers F.C.
· The prize is not transferrable, and no cash alternative will be offered. If for any reason the winner cannot claim their prize, then no replacement prize will be offered
· Expenses and travel are not covered.
Chance to win a pair of VIP Wolves tickets
"Wolves", "the Club", or "Wolverhampton Wanderers" shall mean Wolverhampton Wanderers Football Club Limited.
"Hi*Ball", "Hi*Ball UK", or "Promoter" shall mean Tilray Brands UK Ltd, trading as Hi*Ball UK, whose registered office is First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER.
Any reference to "VIP Match Tickets", "VIP Wolves Tickets", "Hospitality Tickets", or similar terminology shall mean two (2) places within the WV1+ Hospitality package at a Wolverhampton Wanderers FC home fixture, as determined by Hi*Ball and subject to availability.
1. Eligibility
This promotion is open to UK residents aged 18 and over only. Proof of age may be required.
Employees, officers, agents and immediate family members of Tilray Brands UK Ltd (trading as Hi*Ball UK), Wolverhampton Wanderers Football Club, and any agencies, suppliers or contractors directly connected with this promotion are not eligible to enter.
2. Promotion Period
The promotion opens on 12.30pm on 31st October 2026 and closes at 15.00pm on 31st October 2026.
The promotion is only available to enter via the HI*Ball sampling event taking place before Wolves home fixtures against Cardiff City on Saturday 31st October.
3. How to Participate
To participate in the promotion, entrants must:
- Participate in the Hi*Ball spin to win activation and land on the following segment - ‘Chance to win a pair of VIP Wolves tickets’
- If successful, a brand ambassador will present a QR code for you to scan to access registration via a Microsoft form.
- Participants will be asked to enter their full name, email address, read and understand these terms and conditions before they are registered into the competition.
- The Microsoft form must be completed and submitted to register your interest. Internet access is required.
A maximum of ONE (1) entry per person is permitted.
ONE winner will be chosen at random and notified by a Hi*Ball representative 10 working days following the competition closing.
4. Prizes
ONE winner will receive 2x Hospitality tickets to Wolverhampton Wanderers FC vs Burnley, taking place on 16th January 2027.
This includes:
- Private reserved pitch view table
- Prime padded seat within the Stan Cullis Lowe
- Welcome drink on arrival
- Unlimited small plate menu, with full table service
- Inclusive selected beers, wines and soft drinks
- Half-time and full-time refreshments
- Car parking (Subject to availability)*
- Matchday programme for each guest
The prize tickets are provided and administered by HiBall. All ticket allocation, distribution and fulfilment are the sole responsibility of Hi*Ball.
Winner must be available on the match date.
All communications relating to the prize, including but not limited to fixture details, ticket distribution, hospitality arrangements, dress codes, timings, arrival instructions and attendance requirements, will be coordinated and communicated directly by Hi*Ball.
Wolverhampton Wanderers Football Club ("Wolves") is not the promoter or administrator of this competition and accepts no responsibility for ticket allocation, ticket fulfilment, prize administration or winner communications.
The winner and guest must be available to attend on the date of the selected fixture.
Any costs incurred in addition to those expressly included within the prize, including but not limited to travel, accommodation, and personal expenses, shall be the sole responsibility of the winner and their guest.
Prizes are non-transferable, non-exchangeable and no cash alternative will be offered.
If the selected fixture, hospitality package or tickets become unavailable for any reason, Hi*Ball reserves the right to substitute the prize with an alternative fixture, experience or prize of equal or greater value, subject to availability.
5. Prize Redemption
The Winner of the Prize must respond within TWO (2) business days of being notified. Failure to respond within this timeframe may result in the prize being forfeited and an alternative winner being selected.
If a Winner rejects their Prize or the entry is in breach of these Terms and Conditions, the Winner's Prize will be forfeited, and the Promoter reserves the right to select an alternative winner.
It is the responsibility of the claimant to provide accurate and up-to-date details when entering the promotion and on acceptance of their prize. Hi*Ball accepts no responsibility for any failure to award or fulfil a prize due to inaccurate or incomplete information provided by an entrant.
Prizes are non-transferable, non-exchangeable and cannot be redeemed for cash or any other alternative.
6. General Conditions
Wolverhmapton Wanderers and The Promoter reserves the right, at its sole discretion, to refuse, suspend or amend this promotion at any time if circumstances outside its reasonable control make it necessary to do so.
By participating in the promotion, entrants agree to be bound by these Terms and Conditions.
All winners and guests attending as part of the prize must comply with Wolves' Ground Regulations, Spectator Code of Conduct and any other applicable stadium policies.
Prize fulfilment is conditional upon the winner and any guest not being subject to any football banning order, stadium ban, club-imposed restriction or any other sanction that may prevent attendance at a Wolves fixture or event.
Wolves reserves the right to refuse admission, withdraw access or remove any winner or guest from the stadium where it reasonably believes that an individual has breached club policies, stadium regulations, applicable laws or standards of conduct.
The provision of any hospitality experience remains subject to Wolves' operational requirements, safeguarding obligations and stadium regulations.
7. Data Protection
Any personal data collected in connection with the promotion will be handled in accordance with applicable data protection laws and the Promoter's Privacy Policy, available at: Hi*Ball | Home
8. Promoter
Hi*Ball is the sole promoter and administrator of this promotion and is responsible for the collection of entries, winner selection, winner notification, prize fulfilment and all communications relating to the promotion.
Any queries relating to the promotion, entry process, winner notification, ticket distribution, fixture information, hospitality arrangements, dress codes or prize fulfilment should be directed to Hi*Ball.
The promoter of this promotion is: Tilray Brands UK Ltd (trading as “Hi*Ball UK”) with their registered office at First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER
West Ham Live the Life of a Player experience competition
- The giveaway is unaffiliated with Instagram/Meta.
- Entrants must be aged 18 or over.
- Open to UK residents only.
- Multiple entries are permitted.
- This competition is run by Tilray Brands UK Ltd (trading as “BrewDog”) with their registered office at First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER
- Competition entry by: liking the competition post, following @brewdogofficial and @westham on Instagram, and tagging another user in the post’s comments.
- Competition starts at 12:00pm 28/10/26 and ends at 23:00 01/11/26
- Seven winners will be selected at random.
- Seven winners will receive 2x places at West Ham United’s Live the Life of a Player' experience at Chadwell Heath Training Ground.
- Travel and expenses will not be covered.
- Winners will be announced following competition closure in a public-facing reply to the initial posts, and via direct message if their account permits.
- BrewDog & West Ham United employees are ineligible to enter.
- Winners must claim their prize via response to direct message from @brewdogofficial on Instagram
- Winners must provide their full name and email address.
- Prize must be claimed within 3 days of competition closure.
- The prize is not transferrable, and no cash alternative will be offered. If for any reason the winner cannot claim their prize, then no replacement prize will be offered
ADVENT CALENDAR LEAD GENERATION CAMPAIGN - £5 CODE
Black Friday Lead Gen - £5 off code T&Cs
- Promoter The Promoter is TILRAY BRANDS UK LTD, incorporated in England under Company Number 13578781, having its registered office at First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER, hereinbefore referred to as the “Promoter” and/or “BrewDog”.
- Promotion Period Customers may sign up to receive a promotional code before Black Friday. Promotional codes will be valid for redemption from 00:01 on 20 November 2026 until 23:59 on 30 November 2026. Codes used outside of this period will not be accepted.
- Eligibility The promotion is open to UK residents aged 18 or over who successfully sign up via the designated BrewDog lead generation campaign. Eligible customers will receive a promotional code by email following successful registration. Proof of age may be required on delivery.
- Promotion Eligible customers will receive one promotional code that provides £5 off an order placed via the BrewDog UK online store during the Promotion Period. The following promotional codes may be issued as part of the campaign:
- BFCMWELCOME5
- BFCMWELCOMEBACK5
- BFCMCHEERS5
Promotional codes must be entered at checkout to redeem the discount. The £5 discount may be used in conjunction with other discounts, promotions and sale pricing unless otherwise stated. No product exclusions apply.
Each promotional code is limited to one redemption per customer. Promotional codes have no cash value, are non-transferable and no cash alternative will be offered.
- Availability The promotion is subject to product availability and while stocks last. BrewDog reserves the right to withdraw, amend or substitute products included in the promotion where reasonably necessary.
- Other Offers This promotion may be used in conjunction with other discounts and promotional offers available on the BrewDog UK online store during the Promotion Period. Standard delivery charges and minimum order values may apply.
- Online Only The promotion is available through the BrewDog UK online store only and is not available in BrewDog bars, retail locations or through third-party retailers.
- Responsible Drinking BrewDog promotes responsible drinking. Alcohol will not be sold or delivered to anyone under the age of 18.
- Data Protection Personal data supplied during this promotion will be processed in accordance with applicable data protection laws and the Promoter’s privacy policy.
- Changes & Termination BrewDog reserves the right to amend, suspend, withdraw or cancel orders relating to the promotion at any time where necessary, including due to fraud, misuse, technical issues, pricing errors, stock availability or circumstances beyond its reasonable control.
- General By taking part in the promotion, customers are deemed to have accepted these Terms & Conditions. BrewDog’s standard website terms and conditions, including delivery terms, also apply.
Black Heart On-Pack Promotion
By entering the Black Heart Always-On Prize Draw (the "Promotion"), entrants agree to be bound by these Terms & Conditions.
1. Promoter
The Promoter is Tilray Brands UK Ltd, trading as “BrewDog”, Balmacassie Commercial Park, Ellon, Aberdeenshire, AB41 8BX, United Kingdom (the "Promoter").
PromoVeritas has been appointed by the Promoter as the prize fulfilment partner for the Promotion.
2. Eligibility
2.1. The Promotion is open to UK residents aged 18 or over at the time of entry.
2.2. Proof of age and UK residency may be required.
2.3. Employees of the Promoter, PromoVeritas, their associated companies, agencies or suppliers directly involved in the Promotion, and members of their immediate families or households, are not eligible to enter.
2.4. Internet access and a valid email address are required.
2.5 UK bank account required to claim cash prizes.
3. Promotional Period
3.1. The Promotion opens at 00:01 GMT on 1 November 2026 and closes at 23:59 GMT on 31 December 2027 (the “Promotional Period”).
3.2. Entries received outside the Promotional Period will not be accepted.
3.3. The Promotion comprises a series of prize draws throughout the Promotional Period, including twelve monthly prize draws (Draw 1, two months and monthly draws thereafter) and four quarterly Hero Prize Draws.
3.4. Promotional packs may remain available after the Promotional Period has ended, but entries received after the closing date will not be accepted.
4. No Purchase Necessary / Entry Routes
4.1. No purchase is necessary to enter the Promotion.
4.2. On-pack entry route: Entrants who have purchased a Promotional Black Heart multipack may enter by scanning the QR code displayed on the pack.
4.3. Alternatively, entrants may enter without making a purchase by visiting www.brewdog.com/pages/black-heart-promo directly and completing the entry process.
4.4. Both entry routes are subject to the same eligibility requirements and entry limits and provide an equal chance of winning. Purchasing a Promotional Black Heart multipack does not provide any additional entries or improve an entrant's chances of winning.
5. How to Enter
To enter the Promotion:
Entry Route 1:
- Purchase a Promotional Black Heart multipack (see clause 6) from a Participating Retailer (see clause 7) and scan the QR code displayed on the pack.
- Rate Black Heart from one to five stars.
- Complete the required personal details, including a first name, surname and valid email address.
- Submit the entry.
Entry Route 2:
- Visit www.brewdog.com/pages/black-heart-promo.
- Rate Black Heart from one to five stars.
- Complete the required personal details, including a first name, surname and valid email address.
- Submit the entry.
5.1. Entrants may also be invited to leave an optional comment telling the Promoter what they thought of Black Heart. A written comment is not required to enter.
5.2. Entrants do not need to give Black Heart a positive rating to enter or win. All valid ratings will be treated equally for the purposes of the prize draws.
6. Promotional Packs:
a. Black Heart 4 x 440ml packs
b. Black Heart 8 x 440ml packs
7. Participating Retailers:
a. Brewdog Bars
b. BrewDog.com
g. Co-Operative Group
h. E.H. Booth & Co Ltd
i. Amazon Retail
j. Lidl UK
k. Ocado Retail Limited
l. Sainsburys
m. Tesco
n. Waitrose
o. WM Morrisons
p. Majestic Wines Warehouse Ltd
q. Asda Group Limited
8. Entry Limits
8.1. There is a maximum of one entry per email address per calendar week during the Promotional Period, across both the on-pack and free entry routes.
8.2. The same email address may be used to submit one new entry on each subsequent calendar week during the Promotional Period.
8.3. Where more than one entry is submitted using the same email address on the same calendar week, whether via the same or different entry routes, only the first valid entry will be accepted and any later entries will be invalid.
8.4. Entries made through agents, organised groups, automated systems, scripts, macros or other automated means will not be accepted.
9. Prize Draw Periods
There will be 50 winners across the Promotion.
The proposed prize draw schedule is as follows:
Entry Period
Draw
Number of Winners
1 Nov 2026 - 31 Jan 2027
February 2027
5 - 1 × £1,000 cash, 1 × £100 BrewDog voucher, 1 × merchandise bundle, 2 × rugby / matchday bundles
1 - 28 Feb 2027
March 2027
4 - 1 × £500 cash, 3 × rugby / matchday bundles
1 - 31 Mar 2027
April 2027
4 - 1 × £10,000 cash, 1 × £1,000 cash, 1 × £100 BrewDog voucher, 1 × merchandise bundle
1 - 30 Apr 2027
May 2027
4 - 1 × £500 cash, 1 × £100 BrewDog voucher, 1 × merchandise bundle, 1 × rugby / matchday bundle
1 - 31 May 2027
June 2027
4 - 2 × £1,000 cash, 1 × £100 BrewDog voucher, 1 × merchandise bundle
1 - 30 Jun 2027
July 2027
4 - 1 × £10,000 cash, 1 × £500 cash, 1 × merchandise bundle, 1 × rugby / matchday bundle
1 - 31 Jul 2027
August 2027
4 - 1 × £1,000 cash, 1 × £100 BrewDog voucher, 1 × merchandise bundle, 1 × rugby / matchday bundle
1 - 31 Aug 2027
September 2027
4 - 1 × £500 cash, 3 × rugby / matchday bundles
1 - 30 Sep 2027
October 2027
4 - 1 × £10,000 cash, 3 × rugby / matchday bundles
1 - 31 Oct 2027
November 2027
4 - 1 × £500 cash, 1 × £100 BrewDog voucher, 1 × merchandise bundle, 1 × rugby / matchday bundle
1 - 30 Nov 2027
December 2027
4 - 1 × £1,000 cash, 1 × £500 cash, 2 × £100 BrewDog vouchers
1 - 31 Dec 2027
January 2028
5 - 1 × £10,000 cash, 2 × £1,000 cash, 1 × merchandise bundle, 1 × rugby / matchday bundle
9.1. Each valid entry will be entered into the draw corresponding to the Entry Period in which it was submitted.
9.2. Entries into the regular prize draws do not roll over into subsequent Entry Periods.
9.3. Subject to clause 8, entrants may submit one new entry on each calendar week during the Promotional Period.
10. £10,000 Hero Prize Draws
10.1. There are four £10,000 cash hero prizes available across the Promotion.
10.2. The hero prizes will be awarded in the following draws:
- April 2027 - 1 x £10,000
- July 2027 - 1 x £10,000
- October 2027 - 1 x £10,000
- January 2028 - 1 x £10,000
10.3. Valid entries will also be entered into the corresponding hero prize draw as follows:
- Hero Draw 1: Entries received 1 November 2026 - 31 March 2027
- Hero Draw 2: Entries received 1 April - 30 June 2027
- Hero Draw 3: Entries received 1 July - 30 September 2027
- Hero Draw 4: Entries received 1 October - 31 December 2027
10.4. Entries will not roll over into a subsequent Hero Draw.
10.5. Each valid entry gives the entrant one chance to win in the relevant Hero Draw period.
11. Monthly Prizes
There are 46 prizes available in total, comprising:
- 8 x £1,000 cash prizes
- 6 x £500 cash prizes
- 8 x £100 BrewDog vouchers (sent as a voucher via email, valid for 12 months)
- 8 x Black Heart merchandise bundles
- 16 x Black Heart rugby / matchday bundles
12. £10,000, £1,000 and £500 Cash Prizes
12.1. Cash prizes will be fulfilled by PromoVeritas on behalf of the Promoter.
12.2. Cash prizes will be paid by bank transfer or another secure payment method communicated directly to the winner.
12.3 The winner must have a valid UK bank account.
12.4 The winner is responsible for providing correct bank account details and the Promoter will not be liable for any Prize payments made into the wrong bank account.
12.5. Winners may be required to provide their full name, address, proof of identity, proof of age and relevant payment details to enable fulfilment.
12.6. Cash prizes will only be paid once the winner's eligibility has been successfully verified.
12.7 It is the responsibility of the participant to provide their correct, up-to-date details when entering the Promotion and/or confirming acceptance of the Prize in order for their Prize to be processed. The Promoter cannot be held responsible for winners failing to supply accurate information which affects Prize acceptance or delivery of their Prize.
13. BrewDog Voucher Prizes
13.1. There are 8 x £100 BrewDog voucher prizes.
13.2. Each winning voucher will provide the winner with £100 to spend on BrewDog.com or at participating BrewDog bars in the UK.
13.3. If a winner is from Scotland, they will receive a voucher to spend on BrewDog.com only.
13.4. The voucher will be sent via email, valid for 12 months
13.5. Redemption details, participating locations and any expiry date will be communicated to the winner when the prize is issued.
13.6. Alcohol may only be purchased or consumed by persons aged 18 or over and participating venues reserve the right to request valid photographic identification.
13.7. Any spend above the £100 value of the prize will be the winner's responsibility.
14. Black Heart Merchandise Bundles
14.1. There are 8 x Black Heart merchandise bundles.
14.2. Each bundle will contain a selection of Black Heart merchandise and products, which includes:
- 24x Black Heart beer;
- a Black Heart T-shirt;
- a Black Heart pint glass;
- Black Heart socks;
- Black Heart patch / pin
14.3. Exact products, pack formats, clothing sizes and designs are subject to availability and may vary.
14.4. Any alcohol included within a merchandise bundle will only be supplied to a verified winner aged 18 or over.
15. Black Heart Rugby / Matchday Bundles
15.1. There are 16x Black Heart rugby / matchday bundles.
15.2. Each bundle will contain a selection of Black Heart rugby and matchday merchandise, which includes:
- 4x Black Heart beer;
- a Black Heart T-shirt;
- a Black Heart pint glass;
- a Black Heart rugby ball
- a Black Heart beanie
- a Black Heart scarf
15.3. Exact products, designs and clothing sizes are subject to availability and may vary.
15.4. Any alcohol included within a merchandise bundle will only be supplied to a verified winner aged 18 or over.
16. Winner Selection
16.1. The relevant number of Winners per Entry Period will be selected at random from all valid entries received during the relevant Entry Period.
16.2. Winners will be selected under the supervision of an independent party, PromoVeritas, within 5 working days of the end of the relevant Entry Period.
16.3. Every valid entry has an equal chance of winning the relevant prize draw.
16.4. The Promoter reserves the right to verify all entries before awarding a prize.
17. Winner Notification
17.1. Potential winners will be contacted using the email address supplied at the time of entry.
17.2. Winners will be contacted within 10 working days of the relevant prize draw.
17.3. A potential winner must respond within 14 days of the first notification.
17.4. Potential winners may be asked to provide:
- proof of identity;
- proof of age;
- proof of UK residency; and
- any further information reasonably required to verify eligibility or fulfil the prize.
17.5. A prize is not confirmed until the winner has successfully completed the verification process.
17.6. If a potential winner:
- cannot be contacted;
- does not respond within 14 days;
- is unable to provide the required evidence;
- is found to be ineligible; or
- declines the prize,
the Promoter reserves the right to withdraw the prize and select an alternative winner at random from the remaining eligible entries for that draw.
18. Prize Fulfilment
18.1. PromoVeritas will fulfil prizes on behalf of the Promoter.
18.2. PromoVeritas may contact winners directly to arrange payment, delivery or redemption of their prize.
18.3. The Promoter and PromoVeritas will aim to fulfil prizes within 28 days of successful winner verification, unless otherwise communicated to the winner.
18.4. Physical prizes will only be delivered to a valid UK address.
18.5. Winners are responsible for ensuring that all details supplied for prize fulfilment are complete and accurate.
18.6. The Promoter and PromoVeritas will not be responsible for a prize being delayed or undeliverable as a result of incorrect or incomplete information provided by the winner.
19. Prize Conditions
19.1. Prizes are non-transferable and non-refundable.
19.2. There is no cash alternative to any non-cash prize.
19.3. If circumstances outside the Promoter's reasonable control make it necessary to do so, the Promoter reserves the right to substitute a non-cash prize with an alternative prize of equal or greater value.
19.4. Any pictures depicting the Prize on any media including press advertisements, posters or TV commercials are indicative only and the actual Prize may vary from the depictions. The Promotion does not constitute an endorsement or recommendation of the products or services being offered as the Prize.
19.5. Any costs or expenses not expressly included within a prize are the responsibility of the winner.
19.6 The Promoter is not liable for any Prizes once distributed/dispatched to a winner and the Promoter will not be responsible for any Prizes not received, broken or lost in transit.
19.7 The Prize must be taken as stated and no compensation will be payable if a winner is unable to use the Prize as stated. The winner will be liable for all costs and expenses not stated relating to claiming the Prize.
20. Verification and Invalid Entries
20.1. The Promoter reserves the right to reject or disqualify an entry where it reasonably believes:
- an entry is fraudulent;
- false or misleading information has been supplied;
- an entrant has attempted to manipulate the Promotion;
- automated or bulk-entry methods have been used; or
- these Terms & Conditions have otherwise been breached.
20.2. The Promoter may request further information or evidence where reasonably necessary to establish whether an entry is valid.
20.3. Incomplete, illegible, corrupted or unverifiable entries will not be accepted.
21. Winner Information
21.1. The Promoter is required to be able to demonstrate that valid prize awards have taken place.
21.2. The surname and county of major prize winners will be made available to anyone who requests this information by contacting BrewdogBlackHeart@promowinners.com within three months of the relevant draw.
21.3. Winners may object to their surname and/or county being made available, or request that the amount of information made available is reduced, by contacting BrewdogBlackHeart@promowinners.com
21.4. The Promoter may nevertheless be required to provide winner information to the Advertising Standards Authority or another relevant regulator if requested.
21.5. Winners will not be required to participate in publicity relating to the Promotion without their prior agreement.
22. Personal Data
22.1. Personal information submitted in connection with the Promotion will be processed for the purposes of:
- administering the Promotion;
- validating entries and enforcing entry limits;
- conducting the prize draws;
- contacting and verifying potential winners;
- fulfilling prizes; and
- complying with relevant legal and regulatory obligations.
22.2. Personal information necessary for prize fulfilment will be shared with PromoVeritas, acting as the Promoter's appointed prize fulfilment partner.
22.3. PromoVeritas may only use personal information provided in connection with the Promotion for the purposes necessary to administer and fulfil the relevant prize, subject to applicable data protection requirements.
22.4. Entrants' personal information will not be used for direct marketing unless the entrant has separately and expressly consented to receive such communications.
22.5. Personal information will be processed in accordance with the Promoter's Privacy Policy, available at: www.brewdog.com/pages/cookie-and-privacy-policy
23. Technical Issues
23.1. The Promoter is not responsible for entries that are lost, delayed, corrupted or not successfully completed due to technical faults, network failure, hardware or software failure or any other technical issue outside its reasonable control.
23.2. Proof that an entrant attempted to submit an entry does not constitute proof that a valid entry was received.
24. Changes to the Promotion
24.1. The Promoter reserves the right to cancel, suspend or amend the Promotion where circumstances outside its reasonable control make this unavoidable.
24.2. Any changes will only be made where reasonably necessary and, wherever possible, in a way that does not unfairly disadvantage entrants who have already participated.
24.3. Any material changes to the Promotion will be communicated at www.brewdog.com/pages/black-heart-promo
25. Responsible Drinking
25.1. This Promotion is open only to adults aged 18 or over.
25.2. Purchase or consumption of Black Heart is not required to enter via the free entry route. Entrants must not consume alcohol irresponsibly in connection with the Promotion.
25.3. Please enjoy Black Heart responsibly.
26. Liability
26.1. Nothing in these Terms & Conditions limits or excludes any liability which cannot lawfully be limited or excluded.
26.2. Subject to clause 24.1, the Promoter will not be responsible for loss, damage or injury arising from the acceptance or use of a prize where such loss, damage or injury is outside the Promoter's reasonable control.
26.3. Entrants' statutory rights are not affected.
27. General
27.1. By participating in the Promotion, entrants agree to these Terms & Conditions.
27.2. The Promoter's decision regarding eligibility, winner selection and administration of the Promotion is final, subject to applicable law.
27.3. If any part of these Terms & Conditions is found to be invalid or unenforceable, the remaining provisions will continue to apply.
27.4. These Terms & Conditions are governed by the laws of Scotland, without depriving entrants elsewhere in the United Kingdom of any mandatory protections available to them under applicable law.
27.5. The courts of Scotland will have non-exclusive jurisdiction. Entrants resident elsewhere in the United Kingdom may bring proceedings in their local courts where applicable.
PROMOTER
Tilray Brands UK Ltd
Trading as “BrewDog”
Balmacassie Commercial Park
Ellon
Aberdeenshire
AB41 8BX
United Kingdom
Prize Fulfilment Partner: PromoVeritas
Promotion: www.brewdog.com/pages/black-heart-promo
Privacy Policy: www.brewdog.com/pages/cookie-and-privacy-policy
Contact: BrewdogBlackHeart@promowinners.com
UK 18+ only. No purchase necessary. Free entry route available at www.brewdog.com/pages/black-heart-promo. Maximum one entry per email address per calendar week. Please enjoy responsibly.
fireworks15 - 15% off code
- Promoter
The Promoter is TILRAY BRANDS UK LTD, incorporated in England under Company Number 13578781, having its registered office at First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER, hereinbefore referred to as the “Promoter” and/or “BrewDog”. - Promotion Period
The promotion will run from 00:01 on 2 November 2026 until 23:59 on 8 November 2026. Orders placed outside of this period will not be eligible for the promotional discount. - Eligibility
The promotion is open to UK residents aged 18 or over making a purchase via the BrewDog online store during the Promotion Period. Proof of age may be required on delivery. - Promotion
During the Promotion Period, customers can receive 15% off eligible full-priced products by entering the promotional code FIREWORKS15 at checkout.
The discount does not apply to:
- Advent Calendars
- Sale, discounted or promotional items
- Gift cards
The promotional code must be entered at checkout to redeem the discount. The discount has no cash value and no cash alternative will be offered.
5. Availability
The promotion is subject to product availability and while stocks last. BrewDog reserves the right to withdraw, amend or exclude products from the promotion where reasonably necessary.
6. Other Offers
Unless otherwise stated, this promotion cannot be used in conjunction with any other discount code, promotional offer, subscription discount or employee discount. Standard delivery charges and minimum order values may apply.
7. Online Only
The promotion is available through the BrewDog UK online store only and is not available in BrewDog bars, retail locations or through third-party retailers.
8. Responsible Drinking
BrewDog promotes responsible drinking. Alcohol will not be sold or delivered to anyone under the age of 18.
9. Changes & Termination
BrewDog reserves the right to amend, suspend, withdraw or cancel orders relating to the promotion at any time where necessary, including due to fraud, misuse, technical issues, pricing errors, stock availability or circumstances beyond its reasonable control.
10. General
By taking part in the promotion, customers are deemed to have accepted these Terms & Conditions. BrewDog’s standard website terms and conditions, including delivery terms, also apply.
Hazy Family - 20% off
- Promoter
The Promoter is TILRAY BRANDS UK LTD, incorporated in England under Company Number 13578781, having its registered office at First Floor, Centurion House, 37 Jewry Street, London, England, EC3N 2ER, hereinbefore referred to as the “Promoter” and/or “BrewDog”. - Promotion Period
The promotion will run from 10:00 on 4 November 2026 until 10:00 on 11 November 2026. Orders placed outside of this period will not be eligible for the promotional discount. - Eligibility
The promotion is open to UK residents aged 18 or over making a purchase via the BrewDog online store during the Promotion Period. Proof of age may be required on delivery. - Promotion
During the Promotion Period, customers will receive 20% off the following products:
- Hazy Jane
- Hazy AF
- Double Hazy
- Triple Hazy
- Hazy Jane Tropical
No promotional code is required. The discount will be automatically applied to eligible products on the BrewDog online store during the Promotion Period.
5. Availability
The promotion is subject to product availability and while stocks last. BrewDog reserves the right to withdraw, amend or substitute products included in the promotion where reasonably necessary.
6. Other Offers
Unless otherwise stated, this promotion cannot be used in conjunction with any other discount code, promotional offer or employee discount. Standard delivery charges and minimum order values may apply.
7. Online Only
The promotion is available through the BrewDog UK online store only and is not available in BrewDog bars, retail locations or through third-party retailers.
8. Responsible Drinking
BrewDog promotes responsible drinking. Alcohol will not be sold or delivered to anyone under the age of 18.
9. Changes & Termination
BrewDog reserves the right to amend, suspend, withdraw or cancel orders relating to the promotion at any time where necessary, including due to fraud, misuse, technical issues, pricing errors, stock availability or circumstances beyond its reasonable control.
10. General
By taking part in the promotion, customers are deemed to have accepted these Terms & Conditions. BrewDog’s standard website terms and conditions, including delivery terms, also apply.